(ADAMS) – Ice cream lovers say goodbye to the Choco Taco. The famous packaged ice cream product that came in a taco-shaped cone has been discontinued by Klondike.
The company says it has made tough decisions to ensure its full portfolio is available nationwide during the pandemic.
The Choco Taco has been around since the early 1980s, first in ice cream trucks before being distributed more widely. Fans can still find Choco Tacos on the shelves as retailers sell out every last one of their inventory.
In a statement, Klondike said“We are constantly updating our product portfolio to create exciting new innovations that reflect consumer preferences and trends.
“A necessary but unfortunate part of this process is that we sometimes discontinue products in order to ensure that we can offer the best variety nationwide.”
It’s not exactly a huge surprise for hip Choco Taco lovers.
Earlier this year, the Klondike abandoned the four-pack…but at the time they hinted that the single serve would continue to be available in ice cream trucks and convenience stores. But now they won’t make them either.
The Choco Taco was invented in Philadelphia in the early 80’s by a man named Alan Drazen. It was first available in ice cream trucks and convenience stores in 1984, and it debuted in supermarkets in 1996.
It’s very possible that this is one of those free advertisements, where a product is dropped. . . so fans freak out and start online petitions and stuff. . . then the company brings it back at some point with a whole lot of fanfare.
Additionally, Reddit founder Alexis Ohanian tweeted that he would love to buy Unilever’s Choco Taco, to “keep it from fading away from the childhoods of future generations.” So the Choco Taco may not be gone for good.
(Read more from The Takeout)